Borderlands Half-Price On Steam This Weekend

Borderlands is 50% off on Steam this weekend. If you're spending a lot of time on a site called Borderlands Guide though you've probably already bought the game (or are just really weird). So convince a friend or buy a copy or pick one up for a child in a third-world country.

How many PC gamers out there are a fan of digital distribution networks like Steam or do you prefer to get a hard copy? I like the Steam route. Less clutter and I never have to find the disc.